Stay in touch.
Even between two projects.
New works, an upcoming exhibition, the next course or a performance: with Backstage Flow you keep the people who are interested in your work informed.
You plan newsletters and set up recurring messages, such as a welcome after a newsletter sign-up or a reminder for an agreed appointment. Contact management, calendar and direct booking from Publikumsflow are already included.
Your messages get a good rhythm.
Invitations, confirmations and reminders you can prepare and have sent at the right occasion. Some information recurs regularly, other things you'd like to prepare in good time. Backstage Flow gives you the right tools for that.
Newsletters for what you'd like to share
Invite people to a private view, introduce a new series of works or inform them about upcoming events and course offerings.
You prepare your message, select the right contacts and set the sending time. This way you can plan your communication even before an intense rehearsal, production or event phase.
Prepare recurring messages
An enquiry has come in or a conversation is coming up: for occasions like these you can prepare messages once and have them sent according to set rules.
You determine the content, the occasion and the timing. For example, an interested party receives a confirmation of receipt or a reminder for their booked appointment.
Welcome new interested parties
Anyone who subscribes to your news wants to learn more about your work. Welcome new contacts with a prepared email or a short sequence of messages.
You can introduce yourself, give insights into your work and point to relevant offerings. You set the texts and the intervals between the messages yourself.
Select messages to match interests
Collectors might be interested in new works, organisers in upcoming projects and course participants in the next workshop.
Sort your contacts by interests or the type of your connection. This way you can specifically choose who should receive which message.
Everything from Publikumsflow is included.
Your messages and the information about your contacts belong together. That's why Backstage Flow also includes the full features of Publikumsflow – so you can organise contacts, enquiries and appointments and build your email exchange on top of that.
- Central contact management with custom contact fields
- Notes and previous contact histories
- Overview of open enquiries and their current status
- Integrated calendar
- Direct online booking
How Backstage Flow can accompany you.
For artists and creatives
You release new music, show a series of works or announce a performance. With a prepared newsletter you let the people who follow your work take part.
For galleries and exhibition spaces
You plan invitations to exhibitions and artist talks. Through suitable contact groups you reach, for example, collectors, art enthusiasts or cooperation partners with the relevant information.
For art and creative schools
You inform about new courses and workshops. Interested parties receive your news, and for booked introductory conversations you can prepare reminders.
For cultural institutions and project teams
You present your upcoming programme or keep interested parties informed about a longer-running project. The messages can be prepared while your team works on production and delivery.
You set the tone and the timing.
Sort contacts
You record who is interested in which topics and which contacts should receive your messages.
Prepare content
You write your newsletters and recurring messages. Your voice and your artistic signature stay intact.
Set sending and workflows
You determine when a message is sent or which occasion triggers it. The set-up workflows then handle the sending as planned.
More possibilities for your exchange.
Want to manage more than 500 contacts? On our pricing page you'll find the further contact tiers. For more than 5,000 contacts we'll create an individual offer.
Backstage Flow
Up to 500 contacts · incl. 19% VAT
Included
- All features of Publikumsflow
- Newsletters and email marketing
- Automated messages for set occasions
- Email reminders for agreed appointments
- Welcome messages and prepared email sequences
- Contact groups by interest
Frequently asked questions
What would you like to share with your audience?
Maybe you'd like to regularly tell people about your work, prepare invitations in good time or organise recurring messages more easily. Tell us about your plans. Together we'll see whether Backstage Flow fits your work and your contact scope.